1. Why we choose your name:: During a busy morning, it’s easy to let breakfast fall low in your list of priorities, but taking just a few minutes to have something to eat can really make a difference to your day. Breakfast provides the body and brain with fuel after an overnight fast – that’s where its name originates, breaking the fast! Without breakfast you are effectively running on empty, like trying to start the car with no petrol! Capital Breakfast is the show of starting the day with full of energy and having some proper plan to get success for the whole day’s effort. Some good songs and some effective info make an infotainment show like Capital Breakfast. As a beginning show of capital FM 94.8 Capital Breakfast is the perfect name.
2. What we talk about in the show:: We talk about Music Local and regional news Weather forecast National and international news Birthday and special day for celebrities and listener’s Zodiac update- “Good Luck” Presentation Information about songs and artists On this day – Most happening fact Tips & advice on how to do things Information about (local) events –Around the Capital Fun facts Listener interaction through SMS and phone Special Quiz
3. What impact we are looking for or what benefits can a listener gets from the show:: Okay basically the corporate and the office going peoples is our main listener’s group who is in the car of getting ready to go to his workplace. Listeners joining with us for having fun and a boosted start of his day. Well some people listen us for regular habit but we really want – People should involve with this show – They can get some benefit through Capital breakfast i.e. some tips of any special gift. – Listener can have an idea what is going happen on this day – Refreshment – Guideline – Family feeling
4. Target:: We are doing our show targeting a class of people aged (25)-(50+) if we classified our listener’s group in social status that might be like – Corporate people – Student – House wife We have some special segment like – Guest of honor – Birthday greeting “Sweet Treat” – Horoscope “good Luck” – Around the Capital – On this day